Webinar Videos

Every week, the Sport Clips Marketing Team hosts a webinar to educate Team Leaders on the available tools and best practices for digital marketing. We have recently begun recording each week's topic and making these videos available for further viewing. We have separated the videos by topic, so that you can find them easier. To access the videos, click the topics below:​

CATEGORY

Topic

File

REVIEWS

5-15-19 Responding to reviews in Rio
6-5-19 Soci's Reputation Competition Analysis Tool Download PDF
3-20-19 Yelp Overview, including Q&A Download file
1-16-19 Website Reviews Engine Overview
7-17-19 Importance of 3rd Party Reviews on Google Search Download PDF
9-19-18 Responding to Yelp Reviews
7-25-18 9 Ways to Handle Negative Reviews on Google
4-18-18 Reviews Links
11-8-17 Creating Google Reviews Posters
2-13-19 Sending Review Emails to OLCI Clients
11-01-17 Sending Review Request Emails
5-10-17 *TAFY - Responding to Facebook and Google Reviews
9-26-18 Creating Yelp Events
12-13-17 *Opting in to Yelp's Business Owner Account
2-7-18 Adding a Yelp Check In Offer

EMAIL

MARKETING

3-14-18 *Email Marketing Overview    
2-20-19 30 Day Rule - IMPORTANT
7-10-19 Top 3 Marketing Trends To Use In Email Campaigns Download PDF
8-14-19 New! Adding Instagram to your Website and Sending an Email to your Clients. Download PDF
1-9-19 New Email Filter, Team Member Name
11-28-18 New Email Filter, Online Check In
6-12-19 Adding a URL Link to a Special Event Approved Artwork Template. Download PPT
5-8-19 Mother's Day Email and Hour Update
1-31-18 Finding Client Count in iAPPS Unbound
4-4-18 Sending an Email about Rockwell Razors
1-17-18 Creating an Ad Request
11-22-17 Sending an Email about Holiday Hours    
10-18-17 Sending an Online Check In Email
8-23-17 Looking Up Clients in Birthday Club

GOOGLE

10-30-19 New! Learn Why it is Important to Optimize your Google Listing
4-24-19  Local Ranking Factors for 2019 Download PDF
8-2-17 *Creating a Google Post
8-21-19 Responding to Google Q&A through Rio    Download PDF
6-25-19 Introduction to Google Ads Express Part 1    Download PDF
7-24-19 Introduction to Google Ads Advanced Part 2 Download PDF
8-28-19 Introduction to Google Reporting Part 3 Download PDF
7-31-19 Why Photos and Video are important to have on your Google Business Listing Download PDF
8-1-18 *Google Posts for Recruiting
3-6-19 Google Posts for Client Appreciation Month
12-6-17 Holiday Themed Google Posts
7-19-17 Adding Remarketing Codes to Websites
6-4-17 Adding Google Analytic Code to Websites

SOCIAL

MEDIA

8-7-19 Creating a Content Strategy for your Social Channels Part 1 Download PDF
9-4-19 New! Creating a Content Strategy - Content Calendar Part 2

Download PDF

Download Template

1-2-19 *Previewing the Social Media App Soci GO User Guide
4-3-19 Creating a Facebook Business Manager Acct. Download PDF
5-1-19 Social Media Opt In and Library
9-2-18 New Social Media Library
5-2-18 *Social Media Rhythym
8-5-18 Facebook Reviews are Now "Recommendations"
4-17-19 Tips for Higher Social Media Engagement   Download File
3-27-19 New Facebook Admin Access
11-15-17 *Boosting Facebook Ads
*Recruiting Through Social Media
Posting to Facebook through iAPPS Unbound Social
Advertising on Facebook
Facebook Events
Facebook Live

IAPPS/

UNBOUND/

WEBSITE

7-3-19 *Updating Store Hours Review Guides
3-27-19 *Overview of RIO SEO Download File
3-21-18 *Overview of iAPPS Unbound Dashboard
1-30-19 *Updating Store Hours Online
3-21-18 Updating Website Home Page
4-5-17 Local Promotions and Partnerships

L360

5-9-18 *Publishing L360 Testimonials to Websites
9-27-17 Auto Publishing L360 Testimonials to a L360 Landing Page
3-8-17 L360 Review Solicitation Service

ONLINE

CHECK IN

7-18-18 New Online Check In Vanity Links
6-6-18 Strategies for Increasing Online Check In Participation

MISC

9-11-19 New!

Help A Hero Content 2019 Download PPT

5-29-19

#MVPWDAD Social Media Events and Best Practices

5-22-19

Memorial Day
1-24-18 Updating Clients About a Temporary Store Closure
9-20-17 Sending an Email to Clients After a Natural Disaster
10-17-18 Posting Help A Hero Content on Social Media
10-10-18 Creating Help A Hero Events
10-3-18 Sending a Help A Hero Events